Rethink Communications – 6 Cool Tips

rethink communications

It’s summer – at least, in the Southern Hemisphere it is. And a new year is a good time to prepare for the year ahead and rethink communications.

Are you still on a holiday break? Or perhaps you’re already back at work, experiencing the post-festivities lull before everything speeds up again.

In any case, here are 6 cool tips to help you be the ‘hot ticket’ this summer (or any time).

Promise yourself, as you organise your week, to block out some time to plan for 2021. That way, you’ll make sure you’re ready for any opportunities that come your way.

6 cool tips for the hot days ahead

(And if you’re heading into winter where you live, then it’s a case of ‘new year, new start’)

1. Revisit your career goals

When you wrote your 2020 goals at the start of last year, you had clear directions in mind. Did you stay on track? If you did, given the year we all had, you’re probably way ahead of the pack.

Have you ticked off all your goals? Or did you at least take action that brought you closer to achieving them?

Didn’t write any last January? Never mind. Go straight to Tip #2 and start now.

2. Set some SMART goals for 2021

Most of us know what SMART goals are. They’ve been around for a long time, but that’s because they work.

Specific, Measurable, Achievable, Relevant and Timely goals have process and incentives ‘built-in’. That means added value.

Contact me for a free visual presentation on SMART Goals

3. Rethink communications – do an audit 

Whether you have a job, or run your own business, it’s always important to send the right messages.

Any time is a good time to rethink communications. The start of the year is the best time.

Refresh your résumé

If your CV has been languishing in the dark, why not give it an extra summer shine. It’s easier to keep your work history and relevant skills up to date if you revise them regularly.

Your next dream job could be on the horizon, and if your CV is looking good, the process of applying will be less of a hassle.

Rethink your business communications

Take a fresh look at your website, your blog, your brochures – and even your letter and email templates. Rethink communications you send to current and potential clients.

  • What first impressions do they send?
  • Is your message consistent?
  • Are your communications exactly right for your purpose, and for your target market?
  • Does your style convey what your business is about?
  • Does everything you send out say, ‘We are expert professionals’?

Communications matter 

You might be looking for employment, promoting your goods and services, or writing content.  Regardless of what you are communicating, the way you do it really makes a difference.

Clumsy sentences, grammatical and spelling errors, or a poor choice of style can send the wrong message about you.

Get your communications right for 2021.

Don’t forget your personal communication skills, either.

Read Public Speaking … Who, Me? for tips about face to face communication.

4. Update your contact list 

Now is the perfect time to make sure you have updated contact details for prospects, clients, new introductions, fresh faces you ‘met’ on Zoom, and people who gave you their cards at those ‘real life’ networking events that now seem to be in the far distant past.

Find the business cards, the scraps of paper, and the emails, and file all the details in your contact book or on a spreadsheet. Don’t forget to add a brief note about each person’s role and interest areas, and the context of your meeting.

And now, when you rethink communications with your contacts, consider how their working mode, or location, might have changed during 2020, and adjust accordingly.

5. Talk to me

If you agree it’s time to refresh your approach and you need help in any of these areas, then please get in touch.

I can offer useful tools to help you set directions and goals for the year ahead, and spruce up your personal or business communications.

And as for that contact list, feel free to add Janette Parr Consulting.

6. There is no #6

Except to say: It’s summer, so break out the cool drinks, and don’t forget the sunscreen!

(And if it’s not yet summer for you, it will be before you know it)