Really? Ninja? Be careful what you advertise for. If you ask for a ‘ninja’ marketer, PR assistant (or, heaven help us, a ‘ninja’ editor), then beware.
This rather bizarre descriptor has become quite common in job ads. And then there are the other favourites: ‘superhero’, ‘rockstar’ and a few others. Leave them in if you must but be warned. Here’s what you can expect….